Retail

Retail Networking

  • Boost online business
  • Full WiFi coverage
  • Seamless roaming
  • High-concurrent clients
  • Easy management

With the growing reliance on smartphones for everyday activities, WiFi has the power to play an important role in the shopping experience. When a brick-and-mortar retailer offers free WiFi, this incentivizes customers to extend their visit, providing the opportunities to explore, discover, and make a purchase. A good wireless network cannot only serve the network office system of the mall, but also bring a more comfortable shopping experience to customers. The TP-Link Omada SDN Solution empowers store owners to create a modern and compelling in-store experience for every customer.

Network Requirements

  • Provide secure wired and wireless networks to managerial staff of the mall and store owners and staff, and reliable wired networks for 24-hour surveillance in the mall.
  • Provide high-density wireless connections to thousands of customers.
  • Seamless WiFi coverage in all areas of the mall, including outdoor areas such as parking lots.
  • Offer online advertising and promotional contents to increase the opportunity of boosting business.
  • Elegant appearance to blend with the mall decoration.
  • Easy centralized network management and convenient equipment maintenance

Typical Solution Topology

Retail Solution Topology

*Omada Hardware Controller and Omada Software Controller can also be replaced with the Omada Cloud-Based Controller

Solution Benefits

High-Density WiFi Deployment

Omada WiFi 6 and WiFi 5 APs improve efficiency and ensure top-tier performance for shopping malls, supermarkets, and restaurants with high-density clients.

Boost Business with A Customized Page

Captive Portal provides direct exposure to promotional information and other marketing content while securing network access for guests.

Seamless Roaming for Uninterrupted Streaming

Ensure customers enjoy uninterrupted streaming when moving around by switching clients automatically to the access points with the optimal signal.

Full Wireless Coverage

Ceiling mount and outdoor APs provide high-speed and long-range WiFi coverage for all indoor and outdoor places and scenarios.

Know Customers with Easy Network Monitoring

See the real-time network status or even track the key data of customers for better business results with an easy-to-use dashboard.

Easy Centralized Management

Centrally manage your access points, switches, routers, and more, anywhere, anytime—all controlled from a single easy-to-use interface.

Stable High-Speed Wired Connections

2.5 G or 1 G Ethernet wired connections are provided for office computers and access points.

Easy Installation and Deployment

Easy mount construction; PoE support; and a refined, minimalist appearance.

Product Recommendations

DownloadHigh-Performance Solutions

Products Models Deployment Features
Switches TL-SG3210XHP-M2 Machine room 8× 2.5 G 802.3af/at PoE RJ45 ports; 2× 10 G SFP+ slots; 240 W PoE budget
TL-SG3428XMP Machine room 24× Gigabit 802.3af/at PoE RJ45 ports; 4× 10 G SFP+ slots; 384 W PoE budget
TL-SG3428X Office area, checkout counter 24× Gigabit RJ45 ports; 4× 10 G SFP+ slots
Ceiling Mount APs EAP660 HD High-density environments
(lobby, restaurant)
WiFi 6 (11AX) improves efficiency in high-density environments; Up to 3,600 Mbps WiFi; 1× 2.5 G RJ45 port; Seamless roaming; Captive portal; Supports 802.3at PoE
EAP245 Office area, other indoor areas Long-range indoor coverage; Dual-band 11AC WiFi with speeds of up to 1,750 Mbps; Seamless roaming; Captive portal; Supports 802.3af and Passive PoE
Outdoor APs EAP225-Outdoor Outdoor parking Long-range outdoor coverage; Dual-band 11AC WiFi with speeds of up to 1,200 Mbps; 1× Gigabit RJ45 port; Supports 802.3af and Passive PoE; Mesh; Seamless roaming; IP65 weatherproof enclosure

Note: the above products are all supported by Omada SDN, and ZTP, Remotely and Quickly Troubleshooting and Centralized Cloud Management are supported.

 

DownloadCost-Effective Solutions

Products Models Deployment Features
Routers TL-ER7206 Machine room 5× GE RJ45 ports + 1× Gigabit SFP ports; Up to 4 WAN ports; Firewall; VPN;
TL-R605 Machine room 5× GE RJ45 ports; Up to 4 WAN ports; Firewall; VPN
Switches TL-SG3428X Machine room 24× Gigabit RJ45 Ports; 4× 10 G SFP+ Slots
TL-SG2428P Machine room 24× Gigabit 802.3af/at PoE RJ45 ports; 4× Gigabit SFP slots; 250 W PoE budget
TL-SG2210MP Machine room 8× Gigabit 802.3af/at PoE RJ45 ports; 2× Gigabit SFP slots; 150 W PoE budget
TL-SG2008 Office area, checkout counter 8× Gigabit RJ45 ports
Ceiling Mount APs EAP620 HD High-density environments (lobby, restaurant) WiFi 6 (11AX) improves efficiency in high-density environments; Up to 1,800 Mbps WiFi; Seamless roaming; Captive portal; Supports 802.3at PoE
EAP115 Office area, other indoor areas Long-range indoor coverage; 300 Mbps WiFi; Captive portal; Supports 802.3af PoE
Outdoor APs EAP110-Outdoor Outdoor parking Long-range outdoor coverage; 300 Mbps WiFi; IP65 weatherproof enclosure; Supports Passive PoE

Note: the above products are all supported by Omada SDN, and ZTP, Remotely and Quickly Troubleshooting and Centralized Cloud Management are supported.

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Related Cases

  • Sim Lim Square

    Singapore’s largest IT and electronics shopping mall, Sim Lim Square, deploys TP-Link Auranet Indoor Wi-Fi solution

    Sim Lim Square

    Singapore’s largest IT and electronics shopping mall, Sim Lim Square, deploys TP-Link Auranet Indoor Wi-Fi solution

    “Our customer satisfaction levels have been greatly improved since we started offering free public Wi-Fi throughout the entire mall. For that alone, the solution TP-Link provided was the best choice.” —Sean Chia, Head of Advertising & Promotions, Sim Lim Square.


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